Vannesa Quality Management and Productivity/MGT 449 September 13 Total Quality Pioneers In this paper, quality and elements will be defined, a description on how the quality pioneer’s use of total quality elements made the pioneer successful, explanation on why the elements of quality are useful in today’s environment, and the foresee future of quality. Quality can mean different things depending on the industry being discussed. Quality can be defined as a dynamic state associated with products, services, people, processes, and environment that meets or exceeds expectations and helps produce superior value”(Goetsch&Davis,2010).
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Elements important to an organization are vision, mission, objectives, customer focus, obsession with quality, commitment, continual improvement, education, and training. The elements assist organizations with creating a new foundation and maintaining a structure that may allow an organization to be successful if the elements are utilized and there is continual improvement. There are three well-known quality pioneers known for the use of total quality elements. The pioneers are W. Edwards Deming, Joseph M. Juran, and Philip B. Crosby. The United States and international countries did not warmly welcome Deming and the United States dismissed Deming as the United States believed there was little competition with international countries and his opinion was not needed. After World War II, Japan had to make a change from producing raw materials to producing consumer goods. This change put Japan up against other countries and Japan was not having much success with the new change. Japan contacted Deming for his expertise advice and was open to making the appropriate changes needed in order to be successful. The turn around for Japan was using Deming’s fourteen point structure. “The fourteen points summarize Deming’s views on what an organization must do to effect a positive transition from business as usual to world glass quality”(Goetsch&Davis,2010). Joseph M. Juran founded an institute named Juran Institute Inc which is an international leader in conducting training, research, and consulting activities in the area of quality management”(Goetsch&Davis, 2010). Juran is best known for his three basic steps to progress, ten steps to quality improvement, Pareto Principle, and the Juran trilogy. Juran advises organizations to focus their improvement by identifying and eliminating problems or sources of their problems. Philip B. Crosby is best known for his advocacy of zero defects management and prevention, quality vaccine and fourteen steps to quality improvement.
Crosby has a successful background in quality, formed Philip Crosby Associates, and then spent his time giving lectures on quality related issues. Many organizations have used the pioneer’s methods and have been able to turn around their organizations. Elements of quality are useful in today’s environment because the elements give organizations specific instructions and structure in order to be successful. If organizations are willing to follow basic steps, Jurans ten step, or Deming’s fourteen steps, then an organization has a good chance at turning their current situation around and becoming successful. Quality’s future will continue as long as competition exists. Organizations will continue to utilize the three pioneer’s elements in order to maintain structure, provide quality product and service. Organizations must have a strong, clear plan set in place, and have the organizations full commitment in order to be successful. The changes cannot happen over night and organizations will need to be patient and allow the changes to take its course.
The three pioneers W. Edwards Deming, Joseph M. Juran, and Philip B. Crosby have proven their total quality elements have assisted organizations in being successful. Many organizations continue to use their methods to keep their organization structured. References Goetsch, D; Davis, S. (2010). Quality Management for Organizational Excellence: Introduction to Total Quality, Sixth Edition. Published by Prentice Hall.